Technological Astuteness is Less a Skill Set Than a Market Expectation
I don't habitually quote USA Today, but the ideas published yesterday by Michael Wolff are brilliant:
It is something of an impossible, or tragic, or existential predicament, coming to grips with your own obsolescence: Technological astuteness or intuition or cool is less a skill set than a culture or language or temperament — it is also, more and more, a market expectation.
Non-tech people, no matter their good intentions, can't do tech, at least never as well as tech people do it. This is something ever-more evident to people steeped in daily digital life, as most Americans are...
How do important American institutions — pillars of government, media, health care and business — compete with, and serve people, accustomed to, ever more remarkable, easy-to-use, high-performance and empowering new technology?
Most can't.
